robdwoods - 6:25 pm on Jan 20, 2012 (gmt 0)

I agree with a bunch of what's said here. What is "above the fold"? What is "too many" ads? For that matter, what are they defining as an "ad"? AdSense? Other PPC? Affiliate links? Anything that links to a recognized ad network?

In typical Google fashion, I suspect they won't define any of this and it will fall to us to test and try to extrapolate the answers.