rlange - 6:25 pm on Jan 12, 2012 (gmt 0)
When I search I dont want Personalized search I want to see stuff I dont know or new also, so that will not be a hit here for sure and its also a little creepy, like the book/movie 1984.
Personalization has it's use. One example I've seen given recently is a search for [cookie]. If you're a technically-oriented person, you're probably looking for information about browser cookes. Anyone else, however, may be looking for the edible kind of cookie.
Here at the Big G we are going to add stuff to your results that you already know! That's helpful huh?
One of the best arguments against this "feature" is that, if you're asking Google, you've probably already determined that "your world" doesn't know the answer.
On the other hand, I can see the value in ranking highly a link that your friend posted to Google+, if it's relevent to your search. There's a not unreasonable assumption that if your friends post links on a topic, and you're looking for information on that topic, those links would be something you'd want to check out before others. Again, though, that sort of assumes that you don't bother asking your friends first about that topic...
One wonders if Panda has had been put on hold to get this out the door....
You're making two assumptions here: 1) that there's only one team within Google working on everything search-related and 2) that tweaking Panda is such a time-consuming activity that any such team must focus their full efforts on it or put it aside when something new comes down the pipe. I'm pretty sure that neither of those are true.