Hooya - 4:05 pm on Jan 23, 2012 (gmt 0)
The problem is I think a lot of people are talking about different things. Some people are getting a penalty, some are being hit by one update and others by a different one. And they all happen around the same time.
The thing is...for every site dropped down the serps a site has risen. And there is a reason for it. Just have to find it.
I think some site that are really hit need to start again from scratch. But I haven't heard of many business websites i.e ones that promote the company and are not built to make money being hit badly and I think that is one of the keys. Sites built to make money will be battling for position month on month going forward imo.
I do have big issues with these updates and one of them is when Google rank a site page for a keyword that is just a definition of the words and other sites with hundreds of unique content pages on that subject don't rank as well.