Kenneth2 - 11:00 am on Dec 14, 2011 (gmt 0)
Another thing is even if you have recovered your former organic search position, IE 1st spot. You would still be competing for 0-3 google ad links on the top of search result. It used to be on the right side of search result.
For 11th spot, it's much worse because you would be competing against an additional 0-9 google ads (On the top and bottom page of 1st page search result and on the top of second page SR). With this placement of ads, It's not surprising they were earning record profit in the second quarter this year whereas the pandalized little guys fall like house of cards.