tedster - 11:38 pm on Nov 29, 2011 (gmt 0)

Universal search is just away for google to earn more money.

I'd disagree with the word "just" in that sentence. There are many aspects of universal search that really do work well for users. In addition, there are many times where universal search results do not directly monetize for Google.

Still, all their developments are by necessity designed to help their own bottom line in the long run. I see no fault in that. They are not in the "free traffic for everyone" business - that would be a big fail.