Shatner - 7:47 pm on Nov 13, 2011 (gmt 0) [edited by: Shatner at 7:57 pm (utc) on Nov 13, 2011]
Complaining about complaining is the least useful thing anyone can do.
You have answered your own question. Why don't we see the opportunity to do the same thing ourselves? Because we can't do the same thing ourselves.
Little Brands can't attempt this on GNews because the nature of their algo will always allow the big brands to shove them out of the way.
You would say... well then become big brands!
But how do you become a big brand? Answer: By getting exposure on a place like GNews. Unfortunately, because the Big Brands are gaming their system and Google either hasn't caught them or doesn't care... it is impossible for Little Brands to get exposure, thus making it impossible for them to become Big Brands and do the same thing.
What has happened here is Big Brands have found a way to secure their position at the top, so that newcomers cannot challenge them, and they will always stay the Big Brands regardless of the quality of their product (in this case content).
It is worth noting that this was NOT Google's intent in the way GNews is set up. GNews WOULD give exposure to smaller brands if the Big Brands weren't gaming it and manipulating their position to shut Little Brands out and hog all the exposure.
The only real question here is does Google just not know what they're doing, or have they decided they don't care and all they're interested in is having splashy "big brand" names on their pages. Personally I think they just don't know, or haven't figured out what to do about it since they don't want to anger the big brands manipulating it... and they definitely can't ban them.
[edited by: Shatner at 7:57 pm (utc) on Nov 13, 2011]