-- Google SEO News and Discussion
---- Cutts at PubCon: "Only the links Google trusts count."
- 1:06 pm on Nov 16, 2011
don't see natural links giving JC Penny's top rankings for all these terms:
dresses, bedding, area rugs, skinny jeans, home decor, comforter sets, furniture, table clothes, months, Samsonite carry on luggage, etc...
I always thought that once you pass a certain threshold for authority/trust/whatever, the benefits extend to your deeper level pages and phrases. Perhaps that effect plus the direct effect of links.
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