lexipixel - 5:45 am on Nov 11, 2011 (gmt 0)

OP's first statement:

Google announced In Pubcon that Content/Ads position on a certain page is going to be a factor in ranking.

Not a very clear statement.

Here's part of a hypothetical multiple-choice handout from the session:

1. What ads are we talking about? A). Non-Adsense ads B). Adsense ads C). All ads 2. What pages will be affected? A). Home pages of all sites. B). Pages on sites hosted in Ukraine. C). Pages with purple backgrounds. D). other: __________________ 3. How will ranking be affected? A). Pages with lots of non-Adsense ads rank lower. B). Pages with (3) of the largest format Adsense ads in the 3 hottest Adsense "heat map" locations and no ads from any other sources will get higher rankings. Answers: #1 is "C" , #2 - doesn't matter, see question 3, and #3 is a trick question, both "A" and "B" are correct

Resources:
The Adsense Heat Map: [adsense.google.com...]