Thanks guys, appreciate the feedback on this. There are so many unknowns with the Panda. I like "potentialgeek's" response the best so far for selfish reasons ;-) I mean, I would like to make a little money for all the hard work I've done for the past 10 years. I do think the ads do have a hand in this Panda business, still can't nail anything down though. I personally think the in-text ads are the least intrusive of advertising options. Here's to hoping the Panda will let me keep them. I've already stripped most of my revenue streams to the bone since I got hit by the Panda. Just have to keep tweaking and see how things go I guess.