Those who do well in google know that they will not last.
I am number 1 in google aswell - but this ill feeling I have (the same as the OP wrote about) makes me want to change things.
I am number 1 in Binghoo aswell - so the algos there are not really worrying.
I want to split the traffic.
So - people should choose the engine to push themselves - which may well suit them - and very few others.
We need to BITE BACK at google - at the very least get them to stop their shoving us off the serps with ads.
People say that google owe us nothing. This is true.
What people are missing is that they SHOULD treat us with respect. Like it or not sites and engines cannot live without each other.
I want people here to realise that google have NO respect for us, and that it is our RIGHT to slap them back in the face.
Who the hell do they think they are crapping on us like they do?
I see no problem in fighting them at all - we are millions of times bigger than they are by measure of humans and websites alike.
Our target should be to split their traffic until they give us some real estate back in turn for all that WE HAVE GIVEN THEM.
Its basic respect.
We OWN them - we should show them how strong we can be.