MrSavage - 2:13 am on Oct 22, 2011 (gmt 0)

There is an irony in all this. The people losing out on organic traffic are the ones Google loved. Not love, but past tense. However, Google became what they are because of the websites they provided in search. Since a lot of people are now talking about Panalized and massive organic traffic loss, guess what? In other words because people are slowly but surely not able to find sites that were once a staple in Google, they are ultimately heading for failure. If we got traffic over the years from Google, we essentially were part of building them into something special. People liked them because they found us. Now you can't find a lot of us. So the part that made them so great, is slowly going away thanks to their quest for quality such as Wikipedia, Amazon, etc. It will take a while, but since our sites made their SERPS and their company what it is today, them losing us in the shuffle at some point has to set in to searchers. As in, why am I finding a bunch of sites that I already know about? There is an irony if you can sort through my point.

If we were a component in their engine, and their engine was the fastest and best car on the circuit for years, how can they tinker and remove parts and yet expect to still be that fastest and best car? They can't. It defies logic. If your site was good then, it's probably pretty good still. Users will slowly clue in and some have already. People are missing out on some of the best the web has to offer thanks to what's happening right now.

ps. a fantastic read. thanks!