maxmoritz - 3:29 pm on Oct 21, 2011 (gmt 0)

The traffic can go away at anytime. You are not in control. Google/Bing are in control.

Agreed. I was attempting to make another point, that it's highly irresponsible of Google to test experiments on real businesses with real people working in them. But that is the reality, and we do have to be prepared for that. Good point.