Sgt_Kickaxe - 4:54 pm on Oct 21, 2011 (gmt 0)

Implement a system which uses encryption of the query string, with site owners given access to the decryption key (through WMT) that could be used with code available from Google - this key could also be shared with analytics programs to decode the querystring.

In theory I love the idea, in practice it wouldn't make Google a profit and is contrary to their "collect all data about websites/visitors but share as little as possible about Google" mantra.

I can however envision the data being part of the paid analytics platform, I'm sure they want all sources of "incremental revenue" on their balance sheet.