Simsi - 7:36 pm on Oct 20, 2011 (gmt 0)
However, Bing showing only a 26% organic click rate is the real shocker. I honestly don't get that. Makes me wonder about the study's methodology.
At the bottom of that CTR page is a link to an "Eye Tracking Study". In there, it says:
The main difference in activity was in time spent looking at organic search results; searchers on Google spent four more seconds looking there than Bing users did.
In percentage terms, that's about a 30% difference (14.7 secs and 10.7 secs), which may go some way to explaining it.