getcooking - 5:56 pm on Oct 13, 2011 (gmt 0)

As requested, here's some additional info:

>>What is the toolbar pr of your site? (Not that tbpr is accurate but it can help with diagnosing)

It's been a steady 5 for many years.

>>About how many unique domains are linking to you?
I'm not sure how to find the unique domains, but if I do link:http://www.mysite.com -site:mysite.com I get 60,300 results.

>>Have you checked to see if there have been any changes in your backlinks?
Not that I've found.

>>Historically how much daily traffic did you have from this keyword before you started fluxing in & out of the serps?
I really don't know. I never paid much attention to it specifically. It's a very competitive term, but we used to rank quite well for it. Then one day (2-3 years now) I noticed we were down on page 75 or so. We've managed to get back up to to page 6 at one point, but have been where I mentioned now with the flux for at least a year.

>>Have you checked that your hosting is up 100%?
Yes, we have top notch hosting. It's a major website so there is no downtime. Load balanced dedicated servers, cache server, db server, etc.

>>How often is Googlebot crawling your homepage?
Daily, at least. Changes to the homepage get picked up and are in the SERPs in under 24 hours usually.

>>Have you used Webmaster Central to fetch your homepage using Googlebot to see your content as Google sees it?

Yes, no problems with it. No errors or warnings.

>>Have you checked for any duplicate content issues?
There shouldn't be any on-site issues with that. non-www and www are properly set up to only go to www. Searching for unique strings from the homepage turns up a few (under 10) of the typical scraper mashup sites, but there are no major amounts of scraped text that look like they would be an issue.

>>Have you checked for any malware issues?
There are none.

>>How large is the rest of your site?
Very large. Around a million pages total, not all of which is allowed to be spidered, of course. About 150,000 pages are currently in G's index.

>>What is going on with the traffic for the rest of your site?
Pre-panda - it was great. :) We rank(ed) as expected against our competitors.