hispdcha - 5:03 am on Oct 17, 2011 (gmt 0)
Hey everyone, I wanted to update you all on a thread I posted a while back that you can find here: [webmasterworld.com...]
Essentially, just as Panda dropped, I decided to add 30k pages to my site. These were IDX pages i.e. real estate listings for a real estate website that services a northern half of a state. As you can imagine, I was worried about adding 30k pages to a 3k page site, and these pages were basically duplicated thousands of times throughout other real estate websites such as Realtor.com Zillow and Trulia plus other real estate agents websites.
On the June 7th/18th Panda update, our site dropped and came back. It went down an initial 20% in traffic from Google and then it came back to 5% below the normal range into a full recovery over the next couple of weeks until the August 13th where it dropped again 50% of normal traffic. This remained and I didn't do anything to the site. I figured since it bounced back the last time it might do it again the next time. So I left it alone, didn't add a single new page, and just updated our blog with the once a month real estate statistics in our area. Nothing happened.
On September the 28th, we had a nice recovery to about 5% within our original traffic that we normally get. We are back to our normal 200 to 250 daily uniques and on October 13th, we had a nice bump to 280 uniques, October 14th 296, October 15th 299, and so far today it looks like we will hit the 280-290ish uniques. (This is only Google search traffic, we still get a nice bit of return visitor traffic and referrals.)
Anyways, the point of this is I was reading that you have an idea of re-directs being a problem. Well, to throw another wrench into the equation, we updated this site last October and it went live October 1st. We redirected hundreds of pages from the old site platform to the new one. So if re-directs are a problem, I would say we have a total of 600+ re-directed pages on our site. I don't know if this is a problem with our site and could be a reason we are bouncing around in the panda ocean, or why we seemed to recover in September and have received a 3-5% increase in the last iteration on October 13th.
I have no idea what this data means or how to use it or if it's helpful to this discussion. It may not be Panda at all, it could be our site getting thrown around due to the massive change we did on February. However, the dates seem to line up.
Added 30k pages to 3k site in late February.
20% traffic hit around the 7th of June came back to 15% recovery June 18th.
Hit again to 50% total loss of traffic August 13th.
Full recovery Septermber 28th.
3-5% uptick in traffic since October 13th.
Bounce rate before panda = 25 to 35 percent.
After June, bounce went to 50 to 60 percent and remained in that area through September 28th.
After September recovery = bounce rate 43-46 percent and an increase in leads back to 15ish a day.
That's all I have, hopefully it can help or give someone an idea. We did absolutely nothing special to fix our website as our user love it already. We get a lot of return traffic and compliments that our site is the best out there for our market so we will not be changing a thing.