arikgub - 1:45 pm on Oct 15, 2011 (gmt 0)
Matt Cutts confirmed this was Panda in a recent Tweet.
hmmm.. I understand. But the ranking drops of the content site I was talking about do not look like panda. Overall, it dropped 30% in traffic but still retained #1 rankings for many lucrative keywords. the traffic drop comes mostly from loosing rankings for some other lucrative keywords from top to the bottom of the first page, nothing like going into oblivion. And it still outranks all the scrapers. Is there any version of Panda that looks like that?
The other mid-size ecommerce site that dropped 80% after going down for all its major keywords, from #1-2 to #9-10 - same story. Panda? I thought Panda is different, what is Panda for ecommerce sites anyway? This is the 1st ecommerce site hit by any penalty out of many I am monitoring, among them 4-5 pull substantial traffic.
Also, the store that was hit was the only one running adsense, can it be the problem? Overall, running adsense on ecommerce sites, and directing traffic to your competitors is very unnatural. It almost never makes sense. We ran it for this specific site as an experiment. Any other observations here from e-commerce site owners who run adsense as well?