Robert_Charlton - 8:12 pm on Sep 18, 2011 (gmt 0)
the coloured background is so faint as to be un-noticeable
Yep, strangely this seems to have become worse recently to me.
It seems fainter to me too, though I believe that the recent change I've noticed hit at least a month ago. If anyone is tracking organic click-throughs over time, here are dates in two threads I've found where I'd commented on background color changes...
- on August 25 2011... [webmasterworld.com...]
- on June 25, 2010... [webmasterworld.com...]
Not very scientific, but there might be some correlation between background color and click-throughs. Maybe someone with a hex code color sampler and lots of spare time can graph these changes in subsequent years, though there's hardly any room for the background to get much fainter.
On my office pc the colour is obvious however on my laptop and home pc, both with standard settings, the difference is hardly viewable.
Obviously, this depends on monitor settings. Beyond that, on LED monitors, it's a function of viewing angles. The colored background for ads, eg, is a fair amount fainter when seen straight on than when viewed off-angle.
Someone with a very larger monitor is likely to see the ad background at the top of the screen as darker than would someone with a smaller monitor positioned lower... assuming all other settings etc are equivalent. In recent weeks or months, I've often had to purposely get wa-a-ay off axis to see where the first organic results begin.