---- Can we now say officially that keyword domains are dead to Google?
wheel - 10:26 pm on Sep 6, 2011 (gmt 0)
In other words, one that niche can fit under the umbrella of say, CNET, Engadget etc, that keyword domain will succumb to the new Google way of establishing rankings.
There's a problem though. Someone searches on CNET, what side do you expect? www dot cnet.com.
Even if Google starts adding significant branding signals in so that exact matches don't work when they're not a brand (like cnet), well, I suspect that the fallout would simply be too great. too many people searching for a company and not getting it. Pure speculation, but IMO likely.
I just don't see the death of exact match keywords any time soon. And no real benefit for users by removing them or lowering their rankings,so why the push.