Planet13 - 3:35 pm on Aug 23, 2011 (gmt 0)
I'd take all the old camera info and build a "brand x camera history" site, (no ads, no links to your ecommerce site, no outbound links at all).
I can see what you are getting at.
Can I ask if this is something that you have done yourself and seen good results?
I am reluctant to do this because Brand X Cameras are such an integral part of my ecommerce site that I worry the two sites might be "in competition" with each other for rankings.
Also, I want to use the page that links to the discontinued cameras as link bait, and I thought it would be better to have a page that will be attracting links ON the main ecommerce site as opposed to off the site.
Those are my concerns anyway.