HuskyPup - 11:10 am on Jul 25, 2011 (gmt 0)
It's an 8 letter noun and adjective, a very specific word, you would know it since it is very geographically descriptive as well as having a specific alternate meaning however I would not call it a common term, certainly not where twitter.com/example ranks 430 places higher.
Interestingly there is a very large global publicly-traded company that uses this word in its 4 letter acronym and that's the only place they use it...they beat me hands down even though I own so many different example.tlds.
I don't feel Google is broken, it's just way, way off target with so many things I just cannot imagine what set of parameters they are viewing that makes them believe everything is ok when so many are complaining of bad targeting?
Why is it that G's main competitors seem to be getting things right and they cannot? Of course that's for another thread.