brinked - 12:59 am on Jun 26, 2011 (gmt 0)
It seems like bing is starting to use likes more as a ranking factor these days.
I dont think google gives it much weight. Who knows how much weight it will give to +1's. My site has received over 70 +1's so far compared to 20k+ fb likes just to give an example of how many people use it.
Google will never be able to make the +1 as popular as the like button. Here are some reasons:
- Like is the original, +1 will always be a copy of the like and will never be the original.
- the +1 is a social feature, something facebook dominates. Google is king of search, social search is new and if you ask me, probably wont pick up much.
- Facebook does it better. People don't even know what the benefits of +1 are. What are the chances someone you know will be searching for the same exact thing as you? And just because a friend of mine +1'd a website does not mean I will find it as equally relevant as they did, and it will NOT make me more prone to click that result over the others.
In my opinion, facebook has the better position to take over search than google has to take over social media. If facebook put a bing search bar up I can realistically start seeing people using bing over google. The smartest thing bing has done was getting in bed with FB. Lets see how it works out in the near future.