suggy - 5:03 pm on Jun 28, 2011 (gmt 0)
Main Index Ratio of all sites that are affected (3 sites affected of 12) is less than 10%
My Pandalized (substantial, established, commerce) site: 7.5%
Competitor A (similar in size/age to mine, main beneficiary!): 31.4%
Competitor B (most similar business to mine, holding): 9.1%
Competitor C (large site, from out of nowhere, now falling): 5.4%
Competitor D (affiliate minnow, from out of nowhere): 75.4%
Competitor E (minnow, from out of nowhere): 32.3%
Competitor F (one of biggest players, holding): 25.7%
Competitor G (one of biggest players, holding): 17.9%
Competitor H (established but new to big terms): 53.1%
Competitor I (big established player, modest boost) 54.1%
Competitor J (substantial, established modest boost) 41.4%
Competitor K (substantial, established, back after hiatus) 40.8%
Competitor L (one of biggest players, brand, slipping slightly): 21.3%
So, only Competitor C is lower than my site and all but one are significantly higher!
Of course, these numbers are but a symptom of the real problem, but is that:
a) Shallow (however that's figured out) content?
b) A weight of poorly linked (internally) content?
c) Something else about the make-up of the pages that get excluded?