Planet13 - 5:01 pm on May 18, 2011 (gmt 0)
When it comes to backlinks, "everybody else is doing it too" is not always a winning strategy, long term.
Wasn't "everybody else is doing it" the same mantra recited in the aftermath of the Florida update back in 2003?
I am not trying to be nit-picky here, but I know that google HOPES to achieve a certain amount of diversity in the SERPs, so I am not 100% sure that emulating what everyone else is doing is going to dethrone the kings of the SERPs.
I know Panda has had mixed results, but I think the INTENTIONS were clear; google is going to TRY to make it harder and harder to game the algo. I definitely want to try to be one step AHEAD of the competition instead of one step behind.