Hi All, my first post here.
This is the thread I'm interested in since I'm an online store owner (one man shop).
I noticed several of my competitors have risen to the top of the google serps with a large majority of their products since the Panda updates. One of them is a small one man shop as well, while the others are big players.
All their product descriptions are exact same as the manufacturer's. Some of these competitor's meta description are just the first couple of sentences from the manufacturer's description. While the other competitor's meta descriptions contain only the product title and some keywords from the specs.
They all have legit SSL certs. So now I'm tearing my hair out trying to replicate their serp success. Anybody here have any idea what other factor might be involved to raise their rankings?