brinked - 2:59 am on Apr 18, 2011 (gmt 0)
wingslevel, You spot checked sears descriptions? What about your own? that is your problem right there. I just gave you beneficial advice and your response is "well sears is doing it and getting away with it, then why cant I?"
You're not sears. You, like most of us are a small fish in a ocean filled with sharks. Do not worry what your competition is doing and getting away with.
Doing nothing and not improving your site will get you nowhere. You can never lose when you improve on your business even if it doesn't make you recover.
I own many ecommerce sites and I follow a very strict guideline when publishing them, the first is to make sure all of my descriptions are 100% original. If you dont want to take my advice, you can keep waiting until google thinkgs you're as big as amazon, sears and walmart, just dont hold your breath because you will be waiting a very long time.
Remember large sites like sears get away with more than others because of there big brand power.