brinked - 1:56 am on Apr 18, 2011 (gmt 0)

clickshops,

if you own your own ecommerce store its very important that your product descriptions are unique. If you can make the product names unique as well even better. If the products you're selling have a manufacturer description thats on 100 other ecommerce sites you will never stand out.

Make everything as unique as you can.