brinked - 7:50 am on Apr 16, 2011 (gmt 0)
ok, I just spent the last 6 hours reviewing all the published losers of this panda update. I looked at them all looking for that one common denominator. I then also looked at sites that weren't hit. For example many times people say "why was this site hit by panda, but this site was not, and this site is pretty much the same as that site"
Well I did comparisons and the main thing that sticks out is that all the sites that were hit by panda have ads usually blended in the content but they are not labeled as ads or there is a lack of attempt by the website to help distinguish the ads from the content. Google wants to be rid of MFA sites, when you think of a MFA site you think of a site with content and ads blended in so well that the ads look like links / recommendations from the actual site.
Sites that were not effected have there ads clearly labeled as "advertisement" and many even have a background or a separator to help identify it as an ad.
Go down the list, how many of the affected site have there advertisements labeled as such?
If ads do play a role in this update, labeling your ads is a great way to not confuse your readers especially when they are embedded in your articles.
So to all of those that were hit by panda, are your ads labeled as advertisements?