mhansen - 4:49 pm on May 9, 2011 (gmt 0)
please tell me how to compete with that?
Screws are cheaper than links... I would make 100 ziploc baggies of 25 wood screws/baggie... and send them to all these hobby-birdhouse (or doghouse, deck, home, shed, etc, etc) builders out there on the web.
Ask them to try out your screws on their next build and to provide feedback to you on why they liked (or disliked) them. Nothing more... Include a link to your email, your website customer service page and the screws page on your site.
- Envelopes & Stamps
What, maybe $2-3 each, max?
Watch those high quality links roll in.... It may take a year, and you may only get 25, but they are worthwhile wait!
Or... write a killer articles on which screw-heads take the most abuse without stripping out! Tell anyone who is willing to challenge or disprove your results "in an article or video", that you will send them the screws to do so! (aka free screws) Call the challenge "The Screw-Off".
Edited for wording.