burcot - 9:53 pm on Mar 24, 2011 (gmt 0)
Hi Vordmeister, I posted in the thread you linked to. I said my gut feeling was to go for it. It was only a gut feeling though, without any firm evidence (hence this thread :)
Is your shop software halfway search engine friendly
Absolutely, we dominated a previous niche with the same (modified) shopping cart.
bwnbwn, thanks for your input. The cart is one folder deep ie... domain/shop. That means cats are 2 folders/clicks from the root ie... domain/shop/category etc.
The homepage is mainly information related with a link to the shop.
Thanks to this thread - I think I have a plan...
1) I am going to lose all the information pages that can't be used to channel traffic to the product pages
2) Change the structure to domain/category and lose the shop folder, therefore moving the money pages 1 click nearer
3) Focus the homepage on products with a link to information, rather than the other way around.
Does that sound sensible?