dickbaker - 2:45 pm on Mar 20, 2011 (gmt 0)
Something happened yesterday that's never happened before, and it follows a large crawl of my site on Friday.
I have a page that's always, every day, been by far the top performer on my site, drawing far more page views than any other. It's the main page for dozens of sub-pages of widget models. The directory for those sub-pages has also been far at the top of visits by directory. The main page was #2-#3 for years for several different phrases, and the sub-pages obviously ranked very well, too.
Yesterday that page dropped to #3 in my stats, and the directory of sub-pages dropped to #2. That's the first time that's happened since I started this site in 2004.
It's also right after a week in which I added content to that page. I added sections about the various features found on the different models, explaining them in further detail than is done on the individual model pages. I also added some other information.
I re-wrote the text for the individual model pages (although I'm 80% finished doing so), doubling the amount of text, and I think giving a bit more useful information. I did things such as adding small detail photos showing differences in features, and comparing a replica model to an original widget from the 1940's, and writing about the similarities.
I also added a comments section to each page, and was able to get some friends who own a couple of the models to write short reviews. I'll have to seek out more people to write reviews for those pages where there are none.
So, that's it. I thought I was doing right, but if yesterday's pattern continues, it's very possible that I did wrong.
This update is fubar.