minnapple - 4:50 am on Feb 28, 2011 (gmt 0)
Google goal is to deliver a smarter, better search appliance.
To achieve this, they employee and continue to hire the brightest individuals available.
Their management team is comprised of a very talented group of people.
Even though they have a brain trust of sorts they are missing some simple concepts.
A smarter search engine would first ask for the users intent of the search, and then ask for the search query. Better yet, provide a graphical user selection process for the user to navigate to their final destination.
Even with google's selection of Image, Videos, News, Shopping, etc . . . they are mostly one dimensional in their approach for delivering search data to the common user.
Google continues to modifying their relatively flat algo in the goal of increasing the satisfaction of the users experience, rather than better addressing users intentions.
Also, when you really think about it, doesn't the "search box" seem rather passe?