Another observation: a major company has launched a revolutionary product in its field a few weeks back. The company has domain.com and the product is called the domain dd. Some of you will probably figure out what it is i'am talking about.
If you search for
the company's product info page is on the second page of the serps.
Imagine the level of seo you need to do, to be able to outrank domain-name plus 2 other letters. It can't be all white hat when domain.com is PR 6+
Yet, google's latest algo seems to like those sites...