Based on the backlash to my commentary I think I should be a little clearer. I am not blaming Google for the "needed" change to their algorithm, nor do I feel entitled to being in the top results. And I am very grateful for the years of good graces I have had with Google... AND most importantly, I feel congratulatory for the websites that are now in the top results. (Except for those that are providing little unique value/and for the ones that are ranking in the SERPS with stolen content off of our website.)
My complaint... my commentary... is/has to do with Google's seemingly rash and irresponsible way of manipulating the search results. It appears that hundreds, if not thousands of webmasters lost up to 50% of their Google traffic within basically a 1 hour period. The point is that Google, being the biggest player in the field has a social responsibility of doing things responsibly and with dignity. Cutting hundreds or thousands of website down at the knees is neither responsible or dignified. Just like introducing the Gatling gun [en.wikipedia.org ] to the civil war fields was not a dignified way of fighting.
Again my complaint is not that I lost 50% of my Google traffic. My complaint is that Google made a 1/2 @$$, smart @$$ announcement almost 24 hours AFTER THE FACT, with the title being "have you noticed the better results..." - my complaint is that a noble move would be to say: "We thank ALL INDIVIDUALS who made up our results before... this change was needed for our users to continue to see improved rankings... we sincerely apologize to any legitimate site that is negatively affected by this change and encourage you to reach out to us in the event you think that somehow your site was unnecessarily affected." (WHERE WAS YOUR PR PEOPLE GOOGLE? I'm looking for a new job... email me if you want help in that department.)
Again my complaint is not that I am losing 1/2 of my Google referred business... My complaint is that Google appears to be so stuck into their own Google world... A world that is so focused on Google that they have what seems like ZERO compassion for what is around them. All of you defenders of Google, I'm Google's fan numero uno! That doesn't mean that I can't recognize when they have made a major public snafu!
Again my complaint is not that I have the unenviable task of letting go of employees; my complaint is that Google, a company that I look up to, is acting with as much grace as a brown pelican .
[youtube.com ]. This video is graphic... To stay on point, there may be nothing "wrong" with Google's actions, it doesn't mean that we as webmasters, humans should approve of it.
So do I blame Google? No, I don't blame Google. They are doing their best... Just like I will deal with this situation the best that I can. I am just disappointed that Google handled this major change with (what seems like) as much compassion as a medieval torturer.
To our European and Worldly Google using webmasters. Take heed, at least Google is giving you the heads up that a major change is coming! Your getting the warning that all of us are now yearning we had!