Tallon - 11:06 am on Feb 25, 2011 (gmt 0)
A Statement About Search Engine Algorithm Changes
Itís impossible to speculate how these or any changes made by Google impact any online business in the long term Ė but at this point in time, we havenít seen a material net impact on our Content & Media business.
I think content farms have become such a general term that everyone is just throwing around. You know content farms could be automatic, non-human content that scrapes other peopleís articles like ours, steals them, and publishes them. So, I mean, I donít know what they define content farms as. We donít see ourselves as one.
This dude's hilarious...if your content is scraped by non-human methods, it's a content farm. However, if a human touches it (and there are so many humans at ehow touching content), that's different. I guess.
If you talk to Google and we talk to Google all the time you will see that Google, if they have a problem with somebody like JC Penney theyíre pretty obvious about it. They specifically say it. If they have a problem, they come out and talk about it.
Sounds like Google doesn't have a beef with their content.
What we create is created by consumer demand and touched by 14 humans.
All that human touching makes mix-mastering other people's content legit. I guess.
That could happen but it would be against their best interest and the consumerís best interest. Itís kind of like Zynga just got a $9 billion valuation. Facebook could turn them off at any time. The iPhone could have been turned off by Verizon or AT&T (NYSE: T). There are a lot of synergistic partnerships that make sense for both parties that last a very long time.
And there we have it. It's just his opinion of course. But he's always had an uncannily optimistic opinion of his relationship with Google. Deluded? Or in the know?
I said this awhile ago in some thread here, my theory is that these algo changes aren't about eHow and M*hello et al., it's about getting rid of the growing competition to the VC backed sites. It seems to me only certain people are allowed to ride that ride.