Shaddows - 3:35 pm on Feb 15, 2011 (gmt 0)
Potential Law Suits
1) JCP sue NYT
Case for: JCP (or their Agents) did nothing wrong, legally speaking. NYT have caused reputation damage by implying they did.
Case against: NYT reported facts.
2) JCP sue SEO
Case for: Actions caused reputation damage
Against: Contract surely excludes consequential damage
(Possible angle on gross negligence though)
3)JCP sue Google
Google has caused material loss to its business by deliberate intervention
Against: [Can you imagine if this worked?]
SEO sue NYT:
For: Implications of unethical behaviour appears defamatory. Material loss of business due to lost clients. Use of competitor as source of information
Against: Reporting facts (although postion weakened as 'facts' were sourced from competitor)
I would be suprised if any of this went anywhere, legally speaking. No one has a realistic chance of winning (IMHO, IANAL).
Can you imagine if someone sued Google? That would really be a can of worms! What about a class action suit for all the people NOT top during JCP's dominance?