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Reno - 10:06 pm on Feb 14, 2011 (gmt 0)
They made their wind-fall online
And imagine what it would cost for an ad that's the size of the article in the New York Times! This was mostly win-win for JCP ; mostly lose-lose for Google.
"I don't care what you say about me, as long as you say something about me, and as long as you spell my name right." ~ George M. Cohan
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