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---- NY Times Article on JC Penney Paid Links


mhansen - 11:09 pm on Feb 13, 2011 (gmt 0)


Sorry, but I disagree. If you want to be in Google's house, you play by Google's rules.


I agree 100%.

Kids


Seven. 4 Boys, 3 Girls... Most have grown now... but they tested the rules every day! :-)

At some point, a few them realized they no longer needed mommy and daddy to feed them anymore as well, but they still came by and exploited every free meal they could get!

I still say Good for JCP... they exploited a weakness in a behemoth that controls 65% of all internet traffic. They got caught... which sucks for them, but I don't see Google shutting down their paid advertising? Just do a search for their store name, the adwords ad is the #1 result, as are the top 5 organic.

M


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