GOOGLE: Make good websites, exactly what people want.
ME: I do that every day but you and I aren't always on the same page about my results.
GOOGLE: We're working on the algo all the time, just keep at it and we'll figure it out.
ME: Well can you tell me exactly what form, codewise, you want my articles written in so I don't lose rankings for silly reasons?
GOOGLE: Absolutely not, fly in the dark young padowan...'
Maybe some day we'll rely on humans to evaluate websites, the secret sauce causes mass histeria daily!