Sgt_Kickaxe - 7:32 am on Feb 5, 2011 (gmt 0)
Moultano, a purported Google employee, posted the following a few hours ago in response to questions about adsense spammers getting removed from the program, the decision process etc... [news.ycombinator.com...]
Even so, it may have affected resource decisions. At the organizational level, did the specter of losing tens of millions in ad revenue had something to do with why Google waited so long to start to address the problem?
At the organizational level, Google is essentially chaos. In search quality in particular, once you've demonstrated that you can do useful stuff on your own, you're pretty much free to work on whatever you think is important. I don't think there's even a mechanism for shifting priorities like that.
We've been working on this issue for a long time, and made some progress. These efforts started long before the recent spat of news articles. I've personally been working on it for over a year. The central issue is that it's very difficult to make changes that sacrifice "on-topic-ness" for "good-ness" that don't make the results in general worse. You can expect some big changes here very shortly though.
I'd be interested to hear your ideas on what "big changes" might entail. Earlier in the week Moultano also suggested that Google plans to "dramatically" change how they use links in the near future. If he's right on both counts is the website rankings landscape in for another shakedown at Google?