MonkeyFace - 5:58 pm on Jan 29, 2011 (gmt 0)
I am fairly aware that the title tags is the most important SEO element on a webpage. However I some queries regarding the finer details of the tag. Namely:
1. Though 70 characters is the recommended max length of the title, will additional keywords beyond 70 be discarded completely. I have a feeling keywords even in a 120 chars long title might have some positive affect on SEO. I see many top ranking pages with more than 70 character title.
2. Will the case of the title affect SEO? "This is a Keyword Title" vs. "this is a keyword title" vs. "THIS IS A KEYWORD TITLE". Recently AdWords rejected an ad of mine for containing an all-uppercase word, so maybe SEOwise it applies too - too many uppercase, not good.
3. Additional tips on optimizing the title tags most welcome? Like the use of "|" etc.