nuthin - 1:41 pm on Jan 31, 2011 (gmt 0)
I just seen the topic of this thread and thought I drop in to let you know what has happened to our main site over the past few weeks.
A competitor has stolen/copied our home page content and posted it on about 80 or so blogs to fill those pages full of 'dummy text' and has used their own anchor text for our industries leading keyword placed throughout the copy of those pages.
Now all of a sudden since this has happened we have dropped from page 2 to page 5 and rapidly declining for that main keyword and that competitor who is brute forcing Google is now on the first page.
I thought your competitors can't harm you?
This is the first time that I have gone in and researched why we have dropped and have come to the conclusion that it's some sort of aggressive change in the duplication filter.
When you click 'Latest' and see major portions of our home page copy on all of these sites popping up every 2nd day for the past 3 weeks, it's the only conclusion based on years of experience that makes sense.
Now what ? I was so concerned today that this is the likely cause that we had new copy written for the home page. Now will be interesting to see if they use that ?
It's a sad state of affairs if this is truly the case.