-- Google SEO News and Discussion
---- Adword versus natural listing?
- 4:40 pm on Jan 5, 2011
Big question on this one
However, 100 people a month click the adword, costing us money
are you making money from the 100 clicks? That is the answer that has to be yes if not why spend.
I could try stopping the adword, and see what happens?
Yes runa test. test test test always test. you could stop it then make a new add to test conversion rates go up or down. Test Test Test.
Or I could continue efforts to get the natural listing higher.
This is something you should always be trying to do.
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