indyank - 3:47 am on Dec 11, 2010 (gmt 0)

yes something did happen in the last 10-12 days forcing the crap that we all see..google seems to have rolled out one of the most stupid changes to counter exact matches...

They advocate good titles and they now don't like exact matches...

A proper approach would have been to look for other signals to distinguish the good from the bad rather than than going against exact matches...