dvduval - 1:05 am on Nov 26, 2010 (gmt 0)
I see a lot more affiliate marketers working Facebook now. Things like health products and certain niches can perform very well there.
People are going to tend to be attracted to any place that seems like an authoritative destination. In the case of Facebook, when 1000 people like something, it means something to some people. And when you can read what people thought about it, that is another bonus.
Put 10 people into a group and let one person tell them about something, and you have the birth of a marketer.
Not that my opinion would be considered, but if I had any advice for Google, it would be to send traffic to competing social portals like Twitter (and I think they are doing that) to prevent that market from getting dominated by Facebook any more, and then try to work their way in.
And of course, figure out where Facebook is making money, and dilute that market directly, or through Twitter, Digg, Reddit, etc.