tangor - 12:48 am on Nov 10, 2010 (gmt 0)
Using these "Instant Previews," netizens are "about 5% more likely to be satisfied with the results they click," according to Google tests. Such tests were spotted in the wild early last month. "Instant Previews provides a graphic overview of a search result and highlights the most relevant sections, making finding the right page as quick and easy as flipping through a magazine," the company said in a Tuesday morning blog post.
To preview a page, you click on a small magnifying glass icon that appears beside search result. This launches an image of the page on the right-hand-side of Google's results page. Within this preview, relevant text may be highlighted and magnified. If you then hover your cursor over any other search result, you can preview those as well.
Some additional insights and pics of the results...