kidder - 6:00 am on Nov 6, 2010 (gmt 0)

My guess is that its only a matter of time before the top places in those local results will be up for sale, if I were looking at the best way to monetize the space then that is exactly the way I would go about it. If it's then integrated into adwords in a nice easy way the returns will be almost instant and large, this will be an interesting space to watch over the next few months.