scottsonline - 5:16 pm on Oct 26, 2010 (gmt 0)
I'm thinking the majority don't make money with adwords. I'm sure it's like everything else if you game the system you can make a fortune.
I'd be much more trusting of adwords if it was an open system of bidding. I have a hard time thinking prices would be so high if it was an open auction system like eBay. Who aside of google actually knows what the other party is bidding?
How do we know what determines the quality score? Is the amount spent part of the ranking factor?
I shouldn't have gone off topic. I'd pull up some stats I once read on an industry survey of profitability of adwords for sellers but of course I can't find it after the recent tweak. The overwhelming gist is most hope to just break even.
As a side note make sure you are seeing drops in the actual logs. I removed google analytics recently from our site and I think the results are smoother. I wonder if some of you are seeing ga glitches.