tedster - 5:20 pm on Oct 13, 2010 (gmt 0)

Something becomes clear to me, month after month. While many search marketers say "the sky is falling" when Google makes a change - the general population is still very much in favor of what Mountain View is doing. I'm certainly not exempt from complaining about the way things have been going.

So I'm giving myself a reality check, right now. I need to get used to rapid change and not think about Google as if it were anything but exactly what it is - right now. And then a big part of my job becomes understanding what Google is - right now - as well as listening and watching for clues as to what it may be in the near future.