Robert_Charlton - 6:36 am on Oct 14, 2010 (gmt 0)

@Robert the frustrating part is that in many industries manufacturers don't want communications from end users as they sell through a distribution network.

scottsonline - When I said that I didn't think that Google wanted to be this simplistic, I wasn't disagreeing with your point.... I was agreeing with it. I'd like to think that if this isn't what users want, and in some cases I'm sure it isn't, then Google will back off the prominence that branding is being given.

It may, though, be like the testing they did on Universal, where it took them a while to dial down the effect. The branding effect, btw, doesn't seem to have happened everywhere, at least not yet.